News & Signal

56% of Americans now use social media as their primary news source ◆ Short-form video dominates time-on-platform across all demographics ◆ Newsrooms accelerating AI integration in editorial workflows ◆ Algorithm fluency is now the defining skill for digital editors ◆ 56% of Americans now use social media as their primary news source ◆ Short-form video dominates time-on-platform across all demographics ◆ Newsrooms accelerating AI integration in editorial workflows ◆ Algorithm fluency is now the defining skill for digital editors ◆

News Consulting, Digital Strategy & Custom AI Solutions

Your audience
is out there.
We know how
to find them.

Audience Builders helps newsrooms organically grow their digital and social presence — reaching younger, newer consumers on the platforms they use most. We also build custom AI solutions tailored to your newsroom — designed responsibly, with editorial integrity at the core.

Book a discovery call See our services →

What we do All services →

Strategy
Consulting

We assess your team and platforms, then deliver a tailored growth roadmap. You drive — we guide.

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Full-Service
Management

Hand us the keys. We handle content, publishing, engagement, and optimization — end to end.

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Custom AI
Tools

We build AI systems tailored to your editorial voice — drafting, tagging, research, and workflow automation.

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Proven results

Half a million followers.
One year. 99% organic.

See how we took Off The Press from 3,000 followers to one of the fastest-growing independent news brands on social.

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Clients

The team

Julian Baron

Managing Partner

Julian Baron is a TV and digital news executive with a proven track record of growing news brands on social media. He is a graduate of Syracuse University's S.I. Newhouse School of Public Communications.

Work with Julian →

Your audienceis out there.We know howto find them.

StrategyConsulting

Full-ServiceManagement

Custom AITools

Half a million followers.One year. 99% organic.